Curiously strong facts
Company: Wrigley Altoids
Agency: Energy BBDO
Country:
USA
Curiously strong facts
Company: Wrigley Altoids
Agency: Energy BBDO
Country:
USA
I love Circus
Lunetterie Sears
Advertising Agency: Lg2, Quebec, Canada
Use Facebook or Twitter to fire a military-grade machine gun. Idea to promote Twisted Metal Game.
Company: Playstation
Agency: Deutsch Inc
Country:
USA
PBN is a non-profit rehabilitation programme that teaches prisoners the skills to become employable when they are released. Over 80% of their trainees never go back to a life of crime. We conducted a simple experiment to see if people’s perceptions match up to reality.
Advertising Agency: Ogilvy, Cape Town, South Africa
It’s funny - Lionel Richie’s “Hello” mashed up with scenes from movies.
Director: Matthjis Vlot
Weight Watchers - Treat yourself better
Advertising Agency: Fred & Farid, Paris, France
The Argentinian beer brand Norte gets into the media again with their new advertising campaign. Social media can be very dangerous to people’s private life. An innocent picture can be pulled completely out of proportion and really damage someone’s reputation. That’s why they’ve created the world’s first fotoblocker machine, which is a beer cooler at the same time! This campaign is not as good as their previous award winning campaign the best excuse ever but the idea itself is still pretty awesome.
Company: Norte
Agency: Del Campo Nazca Saatchi & Saatchi
Country:
Argentina
Advertising the new BMW 1 Series, iLogic allowed consumers to engage with the brand in a new, exciting way. Keeping in mind that unmatched innovation is always part of the BMW driving experience, iLogic developed Interactive Video Projections. Full activation on the ground took place over eight nights in major cities across South Africa. Locations were vibey, high-traffic main streets. Through a high powered, HD projector, iLogic projected an interactive racing game onto buildings and scaffoldings (Screen measuring 108m2). Consumers engaged in real time, while having serious fun with new technology and the brand!
Agency: iLogic